Odoo / CRM integration: where projects quietly fail
Entity semantics, batch vs real-time, and who reconciles when sync breaks — boring until month-end.
Odoo, Salesforce, e-commerce and accounting each have opinions about ‘the customer’ and ‘the order’. Without a written ownership map, teams patch with exports.
Surface sync health where operations live — not only in developer logs — or shadow spreadsheets return on schedule.